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The Business of SaaS
William Drummy

Exago Clients Talk ROI

At this year’s Client Advisory Board Meeting, SaaS vendors shared what led them to invest in Exago BI and what successes the application has brought their products and customers. Here’s what they said! We’ve provided a transcription below.     WILLIAM DRUMMY Senior Customer Success Manager Midaxo   “Since we implemented Exago, I think the…

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SaaS Sales Dashboard

Picking The Right Metrics For Your SaaS Sales Dashboard

A killer sales dashboard is more than a conglomeration of metrics: it’s a tool custom-made to facilitate your SaaS company’s unique sales strategy. If you’re not sure what data to include on your team’s sales dashboard, there are lots of KPI lists out there to inspire ideas. Ultimately, though, it’s better to design your dashboard…

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Sales dashboard and visualizations

How to Build a Killer Sales Dashboard

Data Talks, Episode 13 Data Talks is Exago’s podcast on all-things business intelligence, analytics, and application software. This month, VanillaSoft CMO Darryl Praill and his decades of marketing experience joins us to talk about sales metrics and how to build a high-performing sales dashboard tailored to a spectrum of stakeholders. We also learn what metrics…

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SaaS Product Demos

Product Demos: How to Talk Less and Listen More

Let the prospect do the talking. Every salesperson knows this maxim, and yet we so rarely witness it in action. On a recent discovery call, I was so pleased and surprised by the sales rep’s insightful clarifying questions that I couldn’t resist thanking her for actually listening instead of just launching into her pitch. I’m […]

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