Nicole Hitner

What Is Ad Hoc Reporting?

Ad hoc means “for this” in Latin and refers to something done for a specific purpose. Ad hoc reporting, then, is the process of creating reports for a specific occasion (as opposed to for general use). In business intelligence, ad hoc reporting supplements regular reporting by enabling end users to either duplicate and edit premade...

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5 Advantages of an ETL Tool: Taming Your Data

It’s nearly impossible to talk about the benefits of ETL (Extract, Transform, Load) data processing without first considering the alternatives. So let’s set the stage: you’re a SaaS provider, and you’ve got data in different formats coming in from a variety of sources—SQL Server, MySQL, PostGres—and business users who need…

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How to Evaluate Embedded BI in 5 Easy Steps

If wading through a sea of embedded BI solutions in search of the perfect fit for your product sounds daunting, it should. Wading really isn’t what you want to be doing, but it’s what SaaS providers end up doing when they launch a product search without a plan. They may…

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A SaaSy Introduction to Lean UX

Lean UX, sister discipline to the agile development method, is user experience design and usability testing for fast-paced software teams. UX designers build flowcharts, construct wireframes, and conduct user research to help teams design new product features. A UX designer working with an agile team would do all these things while adhering to…

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ETL primes your data for reporting

Infographic: How ETL Primes Your Data For Reporting

There’s a lot your BI solution can do to make reporting off live data faster and more efficient; but when you’re looking for an even more substantial performance boost, it’s time to bring out the big guns. Any pre-processing you do to your data is work your system can skip when…

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A Software Company’s Podcast Marketing Playbook

Two years ago, with a scant six months of content marketing experience under my belt and absolutely no background in radio or audio production, I recorded my company’s first-ever proprietary podcast episode. I wrote about why in part one of this series. Here, though, I’d like to focus on how we got started so…

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Top 10 Blog Posts of 2018

Each January, we like to look back on the previous year and do a little reflecting. Last year, we shared links to 2017’s most popular Support Lab webinars, and this year, it’s all about the blog. Based on our Google Analytics data, these are your favorite posts published in 2018,…

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Know the Lingo: 7 BI Buzzwords Explained

Originally published with BetterBuys. Finding the right business intelligence solution is hard enough without also having to decrypt industry jargon. When different software vendors use the same word to describe different (or worse, slightly different) things, it can get even trickier to find what you’re looking for. To help you get your search off on…

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Why We Started A Business Podcast

Originally published with Software Business Growth. Last year, with a scant six months of content marketing experience under my belt and absolutely no background in radio or audio production, I recorded my company’s first-ever proprietary podcast episode. I’d found myself conducting lots of interviews and getting bogged in all the transcription…

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Five Tips for Reporting Off Live Data, Explained Through Cake

In business analytics, live, transactional data generally takes longer to process for reporting. Thankfully, there are ways to have your cake and eat it too.

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