The Business of SaaS

Embedded BI: An Antidote to Churn

“Well, in our country,” said Alice, still panting a little, “you’d generally get to somewhere else—if you run very fast for a long time, as we’ve been doing.” “A slow sort of country!” said the Queen. “Now, here, you see, it takes all…
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Data Talks With Exago

Testing Emerging Technologies

Data Talks, Episode 9 Data Talks is Exago’s podcast on all-things business intelligence, analytics, and application software. This month, we talk to PricewaterhouseCoopers Technology and Analytics Director Alex Rubin about his unusual work in sourcing, testing, and evaluating emerging technologies. As part of PWC’s…
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Data Talks With Exago

Data Science and Embedded BI

Data Talks is Exago's podcast on all-things business intelligence, analytics, and application software. This month, we talk to Senior Software Developer Dave Killough and VP of Product Development and Delivery Tom Gimpel of SofterWare about the data science behind their nonprofit fundraising platform, DonorPerfect. We find out what sorts of experiments they run, what insights...
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Recording Product Training Videos

<!-- --> So one day I was surfing hashtags on Twitter (like you do) when I came across this gem from a home inspection software company called Spectora. It caught my attention because I'd just been talking with my team about how to improve our training video production process. Oh Spectora, how we feel your...
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Data Talks With Exago

The Scalable CEO

Data Talks, Episode 6 Data Talks is Exago’s podcast on all-things business intelligence, analytics, and application software. This month, we bring on three-time entrepreneur and Exago CEO Mike Brody to discuss management strategy with Les Trachtman, six-time CEO successor and author of Don’t F**k It Up: How Founders and Their Successors Can Avoid the Clichés
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Tracking Automated Testing Coverage

Tracking Automated Testing Coverage

So you’ve made the leap to automated testing. You saw the writing on the wall and realized QA would soon be physically incapable of testing 100% of the product manually, so you initiated a test-writing spree, and now you want to know how those automated tests have impacted your product quality. This is where things...
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Product Development Team Tips

Four Tips for Keeping Your Product Development Teams in Sync

Interdepartmental relations are often one of the first virtues to suffer as a software company scales, which in turn affects the overall quality of the product. Clear and consistent communication and collaboration are crucial to maintaining a viable product--especially across the departments responsible for product development. Each department from Support to Development plays a critical...
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SaaS Product Demos

Product Demos: How to Talk Less and Listen More

Let the prospect do the talking. Every salesperson knows this maxim, and yet we so rarely witness it in action. On a recent discovery call, I was so pleased and surprised by the sales rep’s insightful clarifying questions that I couldn’t resist thanking her for actually listening instead of just launching into her pitch. I’m...
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The Emergence of the Chief Data Officer

Above: Popularity of “Chief Data Officer” searches (blue) compared to “Chief Technology Officer” searches (red) and “Chief Information Officer” searches (yellow) from Jan 2004 through present according to Google Trends. The period with the most searches is given a y value of 100, and all other periods are charted in comparison to that peak. What...
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